Sino Lion Shines at In-Cosmetics Korea 2025, Pioneering a New Era of Innovation and Sustainability

Time : 2025-7-11 13:34:53  Come from : SINO LION

Seoul, South Korea — July 2–4, 2025 — At In-Cosmetics Korea 2025, held in one of Asia’s most dynamic beauty markets, Sino Lion captivated the industry with its forward-thinking innovations and unwavering commitment to sustainability. Under the theme of “Technology Empowerment and Sustainable Development,” the event served as a key platform for global leaders to exchange ideas and drive transformative change. Embracing “Green Innovation” as its core strategy, Sino Lion showcased a series of groundbreaking products and advanced solutions, reaffirming its role as a global frontrunner in personal care ingredients.


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Product Breakthroughs: A Dual-Core Strategy Redefining Industry Standards

· Eversoft™ NS/FNS Series – Revolutionizing Salt-Free Amino Acid Surfactants

Sino Lion introduced its upgraded Eversoft™ NS/FNS Series, which reduces salt impurities by 90% through proprietary technology. The result: higher purity, lower odor, superior foaming, and enhanced formulation mildness. This innovation empowers brands to create low-irritation cleansing products, streamline formulations, reduce costs, and align with the growing “clean beauty” trend.

· BioYoung™ K2 MK-7 – Pioneering the World’s First Cosmetic-Grade Vitamin K2

With the pioneering launch of BioYoung™ K2 MK-7, Sino Lion brings Vitamin K2 MK-7 into the cosmetics world for the first time. Now registered as a new cosmetic ingredient in China, this product bridges a major market gap. Its high bioactivity and lipid solubility deliver targeted benefits for dark circles, anti-aging, and skin barrier repair—offering a differentiated solution for high-end skincare.


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Knowledge Sharing: Driving Sustainability Through Technical Leadership

At the show, Sino Lion’s Solutions Expert, Mr. Bin Cui, delivered a compelling keynote titled “Green, Sustainable, and Sulfate-Free Cleansing Solutions.”

· Highlights included:

Technical Approach: A deep dive into the advantages of amino acid surfactants versus traditional sulfate-based systems in terms of environmental safety and formulation mildness.

Real-World Applications: Case studies showcasing successful uses in baby care and sensitive skincare.

Sustainable Vision: A call to action for cross-industry collaboration, embedding ESG principles throughout the value chain—from raw material innovation to final product development.


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Industry Insights: Customer-Centric Innovation and Global Collaboration

· Through in-depth exchanges with brands and formulators across the Asia-Pacific region, Sino Lion identified three major industry trends:

Ingredient Transparency: Rising consumer demand for traceability, safety, and performance is pushing the industry toward full supply chain transparency and data sharing.

Precision Efficacy: Growing demand for targeted skincare (anti-aging, repair, sensitive skin) is driving the need for customized ingredient solutions.

Sustainability as Differentiation: Eco-friendly packaging and low-carbon production are becoming key brand drivers, requiring strong support from ingredient-level green technologies.

Charting the Future: A Holistic Approach to Beauty Innovation

Widely recognized as Asia’s innovation testbed for beauty, In-Cosmetics Korea 2025 marked a milestone for Sino Lion—not only as a showcase of technical excellence but also as a stepping stone in its global strategy. Leveraging a three-pronged approach—product innovation, technology export, and ecosystem collaboration—Sino Lion remains committed to empowering the personal care industry through science, while building a greener, more sustainable future together.


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